Akums will take advantage of NESM and develop dietary supplements to maintain healthy joints and connective tissues. This move is another nod to Akums’ innovative approach to work as they identified a gap in the supplement market and closed it through this collaboration.
Natural Eggshell Membrane is a novel dietary supplement containing NATURALly sourced glycosaminoglycans and proteins essential for maintaining healthy joints and connective tissues. Its natural composition is a very interesting product to use as a natural source of collagen, elastin, hyaluronic acid, chondroitin sulfate and other key biomolecules.
Various scientific studies have shown the great efficacy of the eggshell membrane as an ingredient in food supplements, in areas as diverse as the health of bones, tendons and joints, skin, hair and nails, among others. NESM is organically derived from poultry eggs, contains naturally occurring glucosamine and chondroitin that support joint health. It is an effective and safe option for the treatment of pain and stiffness associated with osteoarthritis of the knee.
Akums Drugs & Pharmaceuticals Co-Founder, Promoter and Director Sanjeev Jain stated: “Poor bone and joint health is gradually becoming a serious public health issue. The World Health Organization (WHO) has kept osteoporosis second (with cardiovascular disease at the top) on the list of serious global health problems. Approximately 1 in 3 women over the age of 30 experience fractures related to osteoporosis. Despite its widespread prevalence, it is an underrecognized public health problem that requires immediate attention. The lack of knowledge and awareness about this crippling disease has resulted in a significant human and economic burden on India. Improper eating habits and an increasingly inward lifestyle are now putting the relatively younger generation at risk. That is why we intend to go mass with this product as joint and bone health is a major challenge in India.”
Sandeep Jain, Co-Founder of Akums Drugs & Pharmaceuticals, commented: “A person’s bone mass peaks between the ages of 20 and 30 and gradually begins to decline as the bone matrix begins to dissolve. However, the body rebuilds it through new cells, through a process called remodeling. In patients with osteoporosis, the rate at which new bone cells are formed is much slower than the rate at which bone matrix is reabsorbed or dissolved. Low bone density makes bones prone to fractures, the most common being in the hip and peripheral joints such as the wrists and spine. To bridge the existing gap, we are partnering with them and are pleased to announce that we will be the only seller of innovative NESM supplements in the Indian market. At Akums, we are pleased to partner with Microcore Research to bring this and many other products to the country.
Akums intends to meet market requirements with clinically supported novel molecules such as NESM. Akums has also received FSSAI approval for the molecule in India with a health claim. The environmental awareness that exists in modern society, the need to take care of natural resources and the reuse of by-products whose inertization implies high environmental costs is imperative. In addition to the results obtained by science on the effectiveness of the egg membrane in areas as disparate as joint, gastrointestinal, bone, tendon and skin health, make this ingredient potential for present and future uses.